Chasing Returns
Do you read the multitude of investment magazines
designed for the "do-it-yourself" investor? Do you pour
over the lists of the top-performing funds for each
month, quarter, year, and so forth? Then when you see
that XYZ Equity Fund did better than your funds, do you
consider changing your investments to capitalize on the
great returns the other fund had last year (month,
quarter)?
Before you do anything rash, think about this. In many
cases the top-performing fund in a given category (e.g.
growth, bond, international, etc.) is off the list in
the next comparable period. To illustrate this point,
take a look at most consumer investment magazines' top
10 fund and stock performance lists from one month to
the next.
Some investors put money into a fund in hopes of getting
the same performance as the year before. They sometimes
end up "chasing returns" and are often very
disappointed. How can this happen?
First, you may not be comparing apples to apples. Like
most seniors you could be a conservative investor.
Suppose, for example, that the top-performing fund last
year was the 'Whoop It Up Aggressive Growth Fund'. An
aggressive growth fund is a mutual fund designed for
maximum capital appreciation that places its money in
companies with high growth rates [biz.yahoo.com,
financial glossary (last visited December 7, 2004)]. As
aggressive-growth companies are also subject to higher
market risk, you could be eyeing an investment that is
way outside your comfort level. For those who need to
preserve their principal for retirement support, it may
not be a good idea to chase these types of investments.
Also, performance numbers might not tell the whole story
either. For instance, if a fund averaged 20% a year over
a five-year period, a significant portion of that return
may have been from one or two very good years. Also, the
fund could have actually lost money in last ten period.
With this in mind, it is usually a good idea to compare
fund performance over a short, intermediate and
long-term period. Also, it is important to remember that
sales charges and reoccurring fees and expenses
accompany mutual funds to varying degrees. With this
said, you will want to know if the performance data you
are looking at has accounted for these items.
On a final note, you should always carefully consider
investment objectives, risks, charges, and expenses
before investing in any mutual fund. For this and
other information about any Mutual Fund and its
underlying investments please call the Mutual Fund
provider to request a prospectus. Please read the
prospectus carefully before you invest or send money.
If you would like to meet either in person or by
telephone, or simply would like to receive my FREE 35
page "Investor Awareness Guide", please use the
CONTACT US link and let me
know.
I look forward to meeting you!

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